K-popped! Passionate about Korean pop culture

Celebrate the holiday season with ToFebruary.com

20% discount for Black Friday sale on ToFebruary.com and 5% discount for readers until year end. Check out the online store for fabulous Asian fashion and k-pop collectibles now!

Review: Pure Beauty Pomegranate Antioxidant Eye Cream

Liz reviews Pure Beauty’s eye cream and subsequently seeks recommendations for a more *cough* effective product.

Win a trip to Korea from The Face Shop

Korean beauty brand The Face Shop is celebrating its 5th anniversary in Malaysia, and they are anxious to reward their most loyal (and lucky) customer with a trip for two to South Korea!

Comedienne Park Jisun gets a new face

Thanks to the wonders of Photoshop and South Korea’s obsession with looking good, Park Jisun was given a virtual surgery that set the internet community abuzz.

Baby products at Babeorganic.com

Looking for some Korean made baby products? Check out Babeorganic.com, an online store that is run by a Korean expat living in Malaysia.

Song Joong-ki in Singapore as TonyMoly ambassador

Sungkyunkwan Scandal hottie Song Joong-ki was in Singapore as the newly-appointed ambassador of TonyMoly on Dec 20. Check out our pictorial coverage of the actor’s visit to the Lion City

Nature Republic at Berjaya Times Square

Korean beauty brand Nature Republic has set up shop at Berjaya Times Square in Kuala Lumpur and the good news is the outlet is having its year-end / New Year sale. Items are on up to 70% discount! Happy shopping!

Kim Hyun-joong in Malaysia as The Face Shop ambassador

Kim Hyun-joong appeared to the Malaysian press as The Face Shop ambassador on Dec 4. Read on to find out about the star’s fave TFS products, his beauty regimen and the question that made him speechless!

Tony Moly ambassador Song Joong-ki visits Singapore

Song Joong-ki, Tony Moly’s newest ambassador, is set to visit Singapore on Dec 20! He will appear to fans at the Tony Moly flagship store at Bugis Square. Will you be there?

Korean fashion comes to Malaysia!

Three popular Korean fashion labels namely Basic House, Mind Bridge and The Class are available at Robinsons department store at Gardens Mall, Kuala Lumpur. All three labels are created by one of Korea’s leading clothing company — Basic House.

If you like what you see your favourite hallyu star wearing in Korean dramas or k-pop, then you will like these labels.