Mamonde Opening Its Beauty Counter in Malaysia

Mamonde (마몽드), South Korean skincare and cosmetics brand is coming to Malaysia. The brand, owned by AmorePacific will be opening its first beauty counter in AEON Bandar Utama in August 2016. With its tagline Inspired by Flowers the products will be fully imported from South Korea and ranges from RM6 – RM169.

Media and bloggers were introduced to the brand through a launch preview held in the month of May. The ‘World of Mamonde’, an event which combines a briefing on the 5 key flowers in Mamonde formulation, flower science technology and floral properties, and a special walk in the ‘Mamonde Garden’ which led the medias to a product experience where everyone can sample the beautiful scent and softness of each product.

Margaret Chin, General Manager of AmorePacific Malaysia said that “Mamonde’s skincare is the first of its kind in the cosmetics market as it uses only flowers as its key ingredient in the formulation for all its products”. She also added that AmorePacific will have four brands under its company portfolio – Laneige, Sulwhasoo and Innisfree.

Margaret Chin, General Manager of AmorePacific Malaysia

Mamonde has an interesting story, which starts with the flower – a sign of beauty and symbol of grace, which speaks to the soul in a way which could not be expressed by words. The colors and scents emits a natural vitality and energy which lifts the mood and comforts the heart. Mamonde products are formulated with various type of flowers that are vitalising (evident in Honeysuckle and Evening Primrose that help maintain healthy skin), moisturising and hydrating (Damask Rose, Hibiscus, Narcissus and Peach Blossoms hydrating and moisturising range), anti-aging (Camelia flower – resilient plant that thrives in a wide range of weather conditions), soothing and cooling (the Lotus flower has healing properties), brightening (found in Magnolias), and offers pore care & oil balancing (Heartleaf Houttuynia and Sage – regulating sebum production and especially for oily skin).

At the preview, members of the media were also given a flower beauty class that captivates everyone with all things floral. Mamonde, Inspired by Flowers will make every women feel beautiful and healthy, while smelling nice, like flowers.

Here’s a video of Mamonde’s ambassad0r, Park Shinhye, talking about the power of the flower to you.