KARD To Hold First Virtual Live Event For ASICS GEL-1090T

ASICS Sportstyle Regional Ambassador KARD will hold an Instagram Live event for fans on 12 July 2020

ASICS Sportstyle Regional Ambassador KARD will be presenting their first live virtual event hosted on ASICS Sportstyle social accounts across Southeast Asia on Sunday, 12 July 2020, 5pm MYT, marking the pinnacle of all GEL-1090™ activities since the launch in February 2020. The ASICS x KARD Live Virtual Event will engage fans across six countries including Singapore, Malaysia, Indonesia, Thailand, Philippines and Vietnam on Instagram Live.

Hosted on the regional ASICS Sportstyle Instagram accounts*, KARD will be showcasing an engaging lineup during the 45-minute live virtual event. These segments include a Q&A Session with the group, GEL-1090™ Styling Tricks and Tips, Pictionary with fans where they stand to win signed ASICS prizes, Charades where they will compete against four regional ambassadors, all concluding with an exciting, never-been-seen-before live performance.

The winners of GEL-1090™ regional contests and retail promotions will have one guaranteed question answered, while the public can submit their questions for KARD’s selection by commenting on KARD’s announcement post scheduled for 29 June, 8pm MYT or via ASICS Sportstyle Instagram Question Polls across all six countries on the same day.

The full schedule of the ASICS x KARD Live Virtual Event is found below:


 Sunday, 12 July 2020, 5pm Malaysia Time

  • Q&A
  • Styling tips for GEL-1090™
  • Pictionary with fans
  • Charades with 4 regional ambassadors
  • Live Performance


About the GEL-1090

First released in 2004 as a running shoe, the GEL-1090™ sneaker made a comeback earlier this February in its original silver colourway with iconic red-to-yellow fading ASICS stripes, together with seven new colourways. With its sleek design, superior comfort, and affordability, the GEL-1090™ quickly became a firm favourite.

In March, limited-edition hoodies and T-shirts were released as part of the GEL-1090™ collection. Created in collaboration with KARD by using the individual members’ favourite colours, these bright apparel pieces complement the edgy retro style of the sneakers.

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